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The Subscription Model

Posted on Tuesday, February 4th, 2020
Dave!At the dawn of the computer age, it was simple. You purchased a program for your computer, the license to use the program was yours, and you could keep using it so long as it would continue to run on whatever equipment you were running it on. If the developer was kind, they would issue patches so you could continue to use it on newer machines and new OS versions. But eventually you would have to purchase an upgrade because the old program would no longer run or there were new features that made it worth the money to upgrade. If the developer were really kind, they would give you a free upgrade, but I never minded paying. They had to put work into the new version and it was only fair they be compensated.

That was the Golden Age of software.

We are now degrading to the Rusty Fork Age of software, and it's all because of The Subscription Model.

Instead of outright buying a program... or app, as they are now known... you purchase a subscription to the app. The license to use the app is renewed month-to-month or year-to-year and said app will cease to function if you stop paying for it.

I fucking hate this shit. And let me tell you why...

It's because it leaves you with nothing when you can no longer pay. Nothing!

In most cases when somebody moves to The Subscription Model I just say "fuck you" and take my business elsewhere. A classic example is an app called TextExpander which went subscription in 2016. It's an app that will automatically expand abbreviations you specify to an un-abbreviation you set. Tired of typing "With Best Regards," over and over? Just set "wbr" as a shortcut and it will expand to the full phrase instantly. TextExpander went from an app you could buy for $35 and use for years to an app you had to rent at $8 a month... or $48 a year. That was absurd, I told them to kiss my ass, and switched to a competitor.

Just this past week Flexibits took their app called Fantastical to a subscription model. This is a really great calendar app that is far better than Apple's Calendar, and I've been using it for years on my Mac, iPhone, and iPad. I paid for the upgrade from version 1 to version 2 because the features they offered were worth the money to me. Now, with version 3, you rent the full program for $5 a month ($60 a year) or $40 a year renewed annually. They went to subscriptions because they didn't want to "worry about the 'every few years' upgrade old school nonsense" to which I say, excuse me? That was never a worry for me... your customer. I GOT TO DECIDE if I wanted to upgrade every few years. It was my choice. I think it's safe to say that there is no feature they could ever add to a fucking calendar app that will make it worth $40 to $60 a year. None. That's the real "nonsense" here, and I would go back to Apple's free Calendar before I'd pay that kind of outrageously stupid money. And, with that in mind, get this... one of the benefits they say that comes out of charging you $40 to $60 every fucking year is that they can offer a free, feature-restricted version of the calendar. How the fuck is it a benefit to paying customers that they offer a free version to non-paying customers? What kind of horse shit "nonsense" is that? I was ready to tell Flexibits to go fuck themselves and that they can shove Fantastical up their collective asses, but apparently they anticipated that. Existing Fantastical 2 users get upgraded to the Fantastical 3 app and get to keep the version 2 upgrade features they paid for plus get the "free" features they added to version 3. But for how long, they don't say. I'm sure when Fantastical 4 rolls around they will say that they are no longer supporting version 2 features and you have to subscribe or stop using the app. At which point I will tell them to shove Fantastical up their collective asses. Because unless they add a feature where their app can blow me, I am not paying $40 to $60 a year for a fucking calendar.

But at least with TextExpander and Fantastical I have options. There are competitors selling apps which do much of the same thing. Perhaps not as feature-packed or elegant, but there are alternatives.

What happens when you don't have alternatives?

Enter Adobe...


"Creativity for All"... well, not "all"... only if you can afford $53 a month.

Adobe's "Creative Suite" is a pile of bloated, bug-ridden shit that constantly changes established tools and alters the way the program works for no fucking logical reason. Even worse, usually you can't even set a preference so that it goes back to working the original way something has worked for decades. All of which cost people money. I fucking hate HATE HATE Adobe for screwing everything up with each new "upgrade," but am forced to deal with their shitty apps because there's really no other choice... and they know that. I especially love paying a huge chunk of money every month for a massive bundle that includes dozens of apps I will never use. And that's not hyperbole. A "Creative Suite" subscription is $53 a month! There's no way to pay for Photoshop, Illustrator, InDesign, and Acrobat Pro only for a more reasonable $10 a month... I am forced to pay for dozens of apps even if they never get installed.

Which makes Adobe the new cable/satellite TV provider of the modern age... charging people money to subsidize shit they will never use, just like cable/satellite companies charged you money for channels you would never watch.

But there is hope.

A company called Affinity is coming out with their own "suite" of creative apps. As an alternative to Adobe Photoshop they offer Affinity Photo. As an alternative to Adobe Illustrator they offer Affinity Designer. As an alternative to Adobe InDesign they offer Affinity Publisher. And they are not stupid-ass subscriptions... they are $50 each. Period. Not $636 a year. $150 total. Until you choose to upgrade.

Now, make no mistake, the Affinity apps are most definitely not feature-equatable to the Adobe apps. But they are good, and getting better every day. And believe you me, I am most definitely looking forward to the day I can tell Adobe to fuck off and take their shitty apps with them.

At which point Adobe will buy out Affinity, I'm sure. Adobe's monopoly gives them billions of dollars for just such an occasion, and it's all thanks to The Subscription Model.

If Apple were smart, they'd buy out Affinity first, discontinue the Windows versions, and include the apps with MacOS. Heaven only knows they have the billion dollars to make it happen. Alas, they seem woefully short on smarts lately, so I'm not holding my breath.

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